My WORK

Case Studies and Visual Design
Portrait: Peter Sawchuk

About Me

After first honing my skills as a print designer for more than ten years, I have most recently spent seven years as a UX/UI Senior Designer. Now, I’m ready for the next phase in my career. I bring to the table a wealth of practical experiences with a keen eye for design along with the intellectual rigor required for good UX.

Download My Resume

My Skills

Repetition is the mother of skill
UX Strategy

When the goals of the user and the business align, the brand can grow a loyal user-base. And when users participate, are encouraged to be co-creators, and the product owner listens, the brand can grow a loyal community.

Competitive Analysis and Research

Big data is here and with it the opportunity to do some serious research. My process starts with a thorough investigation of any competitors as well as any adjacent markets.

User Research and Testing

There are numerous approaches to understanding your end user: surveys, interviews, prototype testing, pilots. My goal is to make informed decisions

Visual Design

I’ve been working with Adobe products including Photoshop, Illustrator for well over 15 years. I have a full understanding of pixel perfect approach and how to prepare art for high resolution.

Mobile First and Responsive Design

I’ve worked on a variety of projects requiring responsive design. I understand the difference between flex and responsive design as well as different strategies to apply them across different screen sizes.

Wireframing and Prototyping

Skilled in creating various artifacts including: user task flows, wireframes, as well as clickable prototypes.

. . . Design is how it works. Steve Jobs

My Process

I’ve designed for various digital environments including iOS and Android apps as well as websites. The large projects that I’ve worked on have required that I collaborate effectively with cross functional teams, such as content specialists, engineers and product owners.

COLLABORATIVE

The experience of the user/customer is so vast and encompassing that no one person can design for it. It takes a team of specialists that has established a culture of respect and trust.

IMMERSIVE

Experience has told me that there is a tipping point in the process: when research, discussion, workshopping, etc coalesces the team and their thinking.

HOLISTIC ALIGNMENT

I see UX not as an isolated skill set but as an overall approach that is best when adopted by the entire organization. All business areas are considered. The opinions and expertise of all team members are taken into account.

  • Jen Benoit

    “. . . Peter’s ability to see the big picture, his good common sense, and his good humor and team spirit made him a valued member of the team. Peter has excellent technical skills, creative ideas, and a real talent for design for students of high school age. Peter was never willing to just let something be ‘good enough’, he always strives to make each product the best it can be. . .”

    JENNIFER BENOIT- JetBlue Airways
  • “I worked closely with Peter at Houghton Mifflin Harcourt and during that time I found him to be a results driven and innovative person with a positive “can do” attitude. His attention to detail and personal commitment to create the optimum user experience has resulted in successful products. Peter’s easy going, personable nature and sense of humour added with his incredible knowledge of UX|UI design has made him an invaluable team player.”

    MARY SANTAMARIA – Lead Design Architect, HMH Studios
  • “I first worked with Peter as part of the ADP NexGen Platform team on an analysis focused on aligning error and validation standards. Since then, he has been a valuable contributor to various working groups, concentrating on topics such as Figma variables and file management. I highly value Peter’s insights, collaborative spirit, and unwavering commitment to excellence in UX design. I would highly recommend him to any team.”

    RAHUL ALEXANDER – Senior User Experience Designer at ADP
  • “I had the pleasure of working with Peter at Frontline Education from 2017-2021. Peter was one of the first UX teammates to welcome me to the team. Peter is intellectually curious and grew to be the moral compass of the team when after we suffered layoffs in 2020.

    Peter is very knowledgeable in the field of UX and never lets his skills languish. As I grew into my research role at Frontline, I knew I could count on Peter to always prioritize and follow through on User Research. Research was NOT an optional part of the UX process, and I respected him for that very much. Peter is a UX advocate, reaching across the aisle to bridge UX, engineering/dev, and product management. This was a challenging endeavor since he worked on difficult, highly regulated business area focused on consolidating SaaS apps in the market. Priorities changed every 6 months, and he hung through it like a champion.

    Peter took on impressive discovery work in 2021, challenging assumptions on an emergent market opportunity. He sought out and interviewed industry experts who were able to shed light on the opportunities and challenges of the new product idea. This was above and beyond what some would consider a “typical UX role”, supporting a vertical that was rource strapped and going through a period of rapid growth.

    Peter is tenacious and doesn’t back down from an opportunity. he is an asset to any ux/product organization.”

    Marie Pitcherella, CXA, UXC

Feel free to reach out to me by phone.

  • 160-07 Normal Road, Jamaica, New York 11432

  • 347-306-4365

  • PSawchukhmh@gmail.com

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REACH OUT TO ME

Please get in touch with me if you have any queries and I will get back to you as soon as possible. Peter

Peter Sawchuk
Aligning all aspects of UX

Correspondence to

16007 Normal Road
Jamaica, New York 11432

Contact

347-306-4365
psawchukhmh@gmail.com

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